THE 2017 MAVEN AWARDS WINNERS

Acquisition

Trilia for Planet Fitness

Activation Around a Brand Milestone, Key Event, or Product Launch
+
App

Trilia for Dunkin’ Donuts

Creative Use of 
Audio Messaging

LogMeIn for Join.Me Hold Music

Best Use of Viral Media
+
Out of Home

State Street Global Advisors For Fearless Girl

Branded Entertainment
+
Video (Broadcast, Digital, etc.)

Trilia for T.J.Maxx

Content/Native

Trilia for Dunkin’ Donuts

Experiential

MullenLowe Mediahub for Shinola

Media Plan in a Regulated Industry

Agency 451 for Northern Bank

Mobile

Trilia for Dunkin’ Donuts

New and Emerging Media
+
Niche Profile
+
Social Engagement

MullenLowe Mediahub for Netflix

Paid Search

Havas Media for Avocados from Mexico

Partner or Vendor Specific Program

MullenLowe Mediahub for Netflix

Pro Bono/Nonprofit Activation

CTP for Save the Children

+

InkHouse for Sister Marches

Strategic Use of Data

MullenLowe Mediahub for JetBlue

Surprise & Delight Plan Activation

State Street Global Advisors for Fearless Girl

+

MullenLowe Mediahub for Netflix

+

Trilia for Dunkin’ Donuts

Rising Star

Devon Emmerich
Digital Media Planner,
MARC USA

Media All Star

Jade Watts
SVP, Group Media Director,
MullenLowe Mediahub