Design Thinking in Action

Past

October 30, 2019
Design Thinking is one of the most effective tools big brands (Jet Blue, Apple, and Google, to name a few) use to build unforgettable experiences for their customers. If you’re tasked with problem solving for your organization, this hands-on workshop will leave you with a powerful set of tools to generate innovative ideas for solving the most challenging customer problems.

Advanced Copywriting

Past

November 21, 2019
Are you an in-house agency writer, the one-person marketing department, or otherwise responsible for a lot of words on one topic? Then your job is establishing and maintaining the conversation with your customer over the long haul. We cover techniques for pulling the brand’s story through its many expressions and producing what works hardest.