Geoff Tuff

Author, Speaker, Management Consultant, Deloitte

Geoff has over 25 years of experience consulting to some of the world’s top companies on the subjects of growth, innovation, and adapting business models to deal with change.  Currently, he is a Principal at Deloitte and a senior leader of the firm’s Innovation and Applied Design practices. Prior to this, he led the innovation firm Doblin and was a senior partner at Monitor Group, serving as a member of its global Board of Directors.

Geoff’s work centers around helping clients transform their businesses to grow and compete in nontraditional ways. Over the course of his career, Geoff has worked in virtually every industry and he uses that breadth of experience to bring novel, cross-sector insights about how things might operate to clients stuck in industry conventional wisdom.

He is a widely sought-after speaker and writer on the topic of growth through innovation. His writing has appeared in journals such as Harvard Business Review and he is also co-author of the National Bestseller “Detonate: Why – and How – Corporations need to Blow up Best Practices (and Bring a Beginner’s Mind) to Survive,” released in May, 2018.