Seb Maitra
EVP, Director of Analytics, Trilia
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Seb, an agency leader with over 20 years’ experience, has seamlessly traveled between media strategy planning and analytics over the years. He now leads the analytics team at Trilia/Hill Holliday. He has been with Trilia/Hill Holliday since 2001. Previously, Seb worked at Goodby, Silverstein & Partners in San Francisco, and Messner Vetere, Jordan McGrath and DDB Worldwide in New York. Seb has won practically all major awards for a strategist – a Gold Effie for E*TRADE and another Effie for Wired Digital; IAB MIXX Award for Best Integrated Campaign for Liberty Mutual; Mediaweek Media Plan of the Year Award for Liberty Mutual-twice in 2010 and 2012; and MITX Best Applied Technology Award for Liberty Mutual. He also has been named one of the best & brightest media strategists in the US by B2B magazine twice – in 2001 and 2005. He has been an Effie judge since 2011 and a board member of the 4A’s Media Leadership Council since 2014. He has a BS in Physics from the University of Calcutta and an MBA from Kent State University. He lives in Brookline, MA with his wife and two children.