{"id":725,"date":"2019-06-14T01:03:40","date_gmt":"2019-06-14T01:03:40","guid":{"rendered":"https:\/\/theadclub.org\/pd\/?p=725"},"modified":"2019-10-30T23:53:34","modified_gmt":"2019-10-30T23:53:34","slug":"design-thinking-in-action-october-30-2019","status":"publish","type":"post","link":"https:\/\/events.theadclub.org\/pd\/2019\/06\/14\/design-thinking-in-action-october-30-2019\/","title":{"rendered":"Design Thinking in Action"},"content":{"rendered":"

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Design Thinking in Action<\/span><\/h1>\n

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Fall 2019<\/span><\/h3>\n

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What’s this course about?<\/h2>\n

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Who’s this for?<\/strong>
<\/span>Professionals\u00a0from any industry tasked with problem solving, innovation, and reinvention. Of particular interest to internal teams collaborating for ground-up solutions to organizational challenges.<\/span><\/p>\n

The Details<\/strong>
Design Thinking isn’t about graphic design. It\u2019s about solving problems in a holistic, creative way\u2014a methodology that’s led to some of the most innovative advancements in modern times. Think Steve Jobs, Jeff Bezos, Elon Musk … even Thomas Edison.\u00a0<\/span><\/p>\n

It\u2019s also one of the most effective tools big brands (Jet Blue, Apple, Google, Capital One, GE, and IBM to name a few) use to build unforgettable experiences for their customers. It\u2019s a human-centered, prototype-driven process that helps you frame the right problem, generate a broad range of innovative ideas on how to solve it, and quickly build prototypes to test and learn about your solution and your customers.\u00a0<\/span><\/p>\n

This workshop is very hands-on and activates learning by doing. Participants will learn the concepts of empathy interviewing, synthesizing insights, ideation, and prototyping and will leave with a powerful set of tools to generate innovative ideas for solving the most challenging customer problems. <\/span><\/p>\n

Program Elements <\/strong><\/p>\n