{"id":409,"date":"2016-05-03T18:11:20","date_gmt":"2016-05-03T18:11:20","guid":{"rendered":"https:\/\/theadclub.org\/pd\/?p=409"},"modified":"2016-06-23T20:50:29","modified_gmt":"2016-06-23T20:50:29","slug":"creative-concepts-summer","status":"publish","type":"post","link":"https:\/\/events.theadclub.org\/pd\/2016\/05\/03\/creative-concepts-summer\/","title":{"rendered":"Creative Concepts &#8211; Summer"},"content":{"rendered":"<p>[vc_row margin_top=&#8221;-26&#8243; full_width=&#8221;true&#8221; padding_left=&#8221;40&#8243; padding_right=&#8221;40&#8243; type=&#8221;4&#8243; bg_position=&#8221;top&#8221; bg_repeat=&#8221;no-repeat&#8221; bg_cover=&#8221;false&#8221; bg_attachment=&#8221;false&#8221; padding_top=&#8221;40&#8243; padding_bottom=&#8221;40&#8243; parallax_speed=&#8221;0.1&#8243; margin_bottom=&#8221;40&#8243; bg_color=&#8221;#ff671f&#8221; bg_image=&#8221;https:\/\/events.theadclub.org\/pd\/wp-content\/uploads\/sites\/35\/2015\/10\/officeOrangeGradient.jpg&#8221; enable_parallax=&#8221;false&#8221;][vc_column width=&#8221;1\/1&#8243;]<div class=\"gap\" style=\"line-height: 80px; height: 80px;\"><\/div>[vc_column_text]<\/p>\n<h1 style=\"text-align: center;\">Creative Concepts<\/h1>\n<p>[\/vc_column_text]<div class=\"gap\" style=\"line-height: 20px; height: 20px;\"><\/div>[vc_column_text]<\/p>\n<h3 style=\"text-align: center;\"><span style=\"color: #ffffff;\">Summer\u00a02016<\/span><\/h3>\n<p>[\/vc_column_text]<div class=\"gap\" style=\"line-height: 80px; height: 80px;\"><\/div>[\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;2\/3&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/1&#8243;][vc_column_text]<\/p>\n<h2>What&#8217;s this course about?<\/h2>\n<p>[\/vc_column_text]<div class=\"gap\" style=\"line-height: 10px; height: 10px;\"><\/div><div class=\"hr-thin style-line accent-border-color\" style=\"width: 100%;border-top-width: 5px;\"><\/div><div class=\"gap\" style=\"line-height: 10px; height: 10px;\"><\/div>[vc_column_text]The industry has radically changed in the last five years. The big idea is no longer just about creating something that fits in a box. It\u2019s about making new boxes to create the stories and experiences that make a positive impact in the world.<\/p>\n<p>This 8-week course invites young creatives to imagine \u201cwhat\u2019s next\u201d in the value exchange between people &amp; brands. Passionate and seasoned professionals will coach, critique and collaborate with you as you explore ideas across different mediums with a singular purpose.<\/p>\n<p>Each week, students will hear from creative directors and partners in strategy, engagement and innovation share their firsthand experience, highlighting campaigns and work for national and global brands. Students will also have the chance to share their work as they develop their ideas for class assignments and their personal portfolios.<\/p>\n<p>Classes meet once a week in the evening for two hours over a period of nine weeks. The week of\u00a0July 4th\u00a0will be a break.<\/p>\n<ul>\n<li>Understanding creative strategy and concepting<\/li>\n<li>The Big Idea<\/li>\n<li>Thinking inside the box, thinking outside the box<\/li>\n<li>Making work that works<\/li>\n<li>Selling and presenting yourself and your ideas<\/li>\n<li>Addressing your clients\u2019 real business problem<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner]<div class=\"gap\" style=\"line-height: 80px; height: 80px;\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/1&#8243;][vc_column_text]<\/p>\n<h2 style=\"text-align: left;\">Who will be teaching the course?<\/h2>\n<p>[\/vc_column_text]<div class=\"gap\" style=\"line-height: 10px; height: 10px;\"><\/div><div class=\"hr-thin style-line accent-border-color\" style=\"width: 100%;border-top-width: 5px;\"><\/div><div class=\"gap\" style=\"line-height: 10px; height: 10px;\"><\/div>[\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;411&#8243; border_color=&#8221;grey&#8221; img_link_target=&#8221;_self&#8221; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;]<div class=\"gap\" style=\"line-height: 10px; height: 10px;\"><\/div>[vc_column_text]<\/p>\n<h4 style=\"text-align: center;\">Timothy Parcell<\/h4>\n<p>[\/vc_column_text]<div class=\"gap\" style=\"line-height: 10px; height: 10px;\"><\/div><div class=\"hr-thin style-line accent-border-color\" style=\"width: 40%;border-top-width: 5px;\"><\/div><div class=\"gap\" style=\"line-height: 10px; height: 10px;\"><\/div>[vc_column_text]<\/p>\n<h4 style=\"text-align: center;\"><em>VP Experience Planning<\/em><\/h4>\n<h4 style=\"text-align: center;\">Allen &amp; Gerritsen<\/h4>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;412&#8243; border_color=&#8221;grey&#8221; img_link_target=&#8221;_self&#8221; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;]<div class=\"gap\" style=\"line-height: 10px; height: 10px;\"><\/div>[vc_column_text]<\/p>\n<h4 style=\"text-align: center;\">Jennifer Putnam<\/h4>\n<p>[\/vc_column_text]<div class=\"gap\" style=\"line-height: 10px; height: 10px;\"><\/div><div class=\"hr-thin style-line accent-border-color\" style=\"width: 40%;border-top-width: 5px;\"><\/div><div class=\"gap\" style=\"line-height: 10px; height: 10px;\"><\/div>[vc_column_text]<\/p>\n<h4 style=\"text-align: center;\">Chief Creative Officer<\/h4>\n<h4 style=\"text-align: center;\">Allen &amp; Gerritsen<\/h4>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner]<div class=\"gap\" style=\"line-height: 30px; height: 30px;\"><\/div>[vc_column_text]<\/p>\n<p style=\"text-align: center;\"><strong>Featuring:<\/strong><\/p>\n<p style=\"text-align: center;\">Chris Lee, Pete Valle, George Koukkos, Ryan Raulie, Sarah Meech, Marie Rockett and Meg Gallimore<\/p>\n<p>[\/vc_column_text]<div class=\"gap\" style=\"line-height: 80px; height: 80px;\"><\/div>[vc_column_text]<\/p>\n<h2>About Allen &amp; Gerritsen<\/h2>\n<p>[\/vc_column_text]<div class=\"gap\" style=\"line-height: 10px; height: 10px;\"><\/div><div class=\"hr-thin style-line accent-border-color\" style=\"width: 100%;border-top-width: 5px;\"><\/div><div class=\"gap\" style=\"line-height: 10px; height: 10px;\"><\/div>[vc_column_text]<\/p>\n<div>\n<div class=\"gmail_extra\">\n<div class=\"gmail_quote\">\n<div dir=\"ltr\">\n<div>\n<div class=\"gmail_quote\">\n<div>\n<div>\n<div>\n<p>Allen &amp; Gerritsen is a think\/make tank in pursuit of changing behavior. A fiercely independent agency with a mission \u201cTo be always in the making\u201d we have offices in Boston and Philadelphia.<\/p>\n<p>Under the leadership of our Chief Creative Officer, Jennifer Putnam, and Chief Engagement &amp; Innovation Officer, George Ward, two groups of creators, makers, inventors and storytellers work in concert to ignite lasting relationships between our client brands and the people who matter most, the customers.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/1&#8243;]<br \/>\n[\/vc_column_inner][\/vc_row_inner]<div class=\"gap\" style=\"line-height: 60px; height: 60px;\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/1&#8243;][vc_column_text css=&#8221;.vc_custom_1446237534349{padding: 30px !important;background-color: #f7f7f7 !important;}&#8221;]<\/p>\n<section class=\"refund-policy section-pod\">\n<h4>Refund Policy<\/h4>\n<p>Plans change. We get it. But if you can&#8217;t make it to a course or workshop, please <a href=\"mailto:molly@adclub.org\"><span class=\"show-on-metro-boston\"> email us <\/span><\/a> at least 7 days before the scheduled event date. No refunds will be given after this timeframe.<\/p>\n<\/section>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;.vc_custom_1446237355321{padding: 15px !important;background-color: #ff671f !important;}&#8221;]<\/p>\n<h3><span style=\"color: #ffffff;\"><strong>Course Dates<\/strong><\/span><\/h3>\n<p>[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/1&#8243;][vc_column_text css=&#8221;.vc_custom_1462296331258{padding: 15px !important;background-color: #f7f7f7 !important;}&#8221;]<\/p>\n<h4><strong>JUN\u00a015<\/strong><em>\u00a0 \u2013 \u00a06:00pm &#8211; 8:00pm<\/em><\/p>\n<div class=\"hr-thin\"><\/div>\n<p><strong>JUN 22<\/strong><em>\u00a0 \u2013 \u00a06:00pm &#8211; 8:00pm<\/em><\/p>\n<div class=\"hr-thin\"><\/div>\n<p><strong>JUN\u00a029<\/strong><em>\u00a0 \u2013 \u00a06:00pm &#8211; 8:00pm<\/em><\/p>\n<div class=\"hr-thin\"><\/div>\n<p><strong>JUL\u00a013<\/strong><em>\u00a0 \u2013 \u00a06:00pm &#8211; 8:00pm<\/em><\/p>\n<div class=\"hr-thin\"><\/div>\n<p><strong>JUL\u00a020<\/strong>\u00a0 \u2013 \u00a06<em>:00pm &#8211; 8:00pm<\/em><\/p>\n<div class=\"hr-thin\"><\/div>\n<p><strong>JUL\u00a027<\/strong><em>\u00a0 \u2013 \u00a06:00pm &#8211; 8:00pm<\/em><\/p>\n<div class=\"hr-thin\"><\/div>\n<p><strong>AUG\u00a03<\/strong><em>\u00a0 \u2013 \u00a06:00pm &#8211; 8:00pm<\/em><\/p>\n<div class=\"hr-thin\"><\/div>\n<p><strong>AUG 10\u00a0 \u2013 \u00a06<\/strong><em>:00pm &#8211; 8:00pm<\/em><\/h4>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner]<div class=\"gap\" style=\"line-height: 50px; height: 50px;\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/1&#8243;][vc_column_text css=&#8221;.vc_custom_1446236686704{padding: 15px !important;background-color: #ff671f !important;}&#8221;]<\/p>\n<h3><span style=\"color: #ffffff;\"><strong>Registration<\/strong><\/span><\/h3>\n<p>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1464706957941{padding-top: 15px !important;padding-right: 15px !important;padding-bottom: 15px !important;padding-left: 15px !important;background-color: #f7f7f7 !important;}&#8221;]<\/p>\n<h4><strong>MEMBER PRICE:<\/strong> <em>$550<\/em><br \/>\n<strong>NON-MEMBER PRICE:<\/strong> <em>$695<\/em><\/h4>\n<div class=\"gap\" style=\"line-height: 20px; height: 20px;\"><\/div><br \/>\n<a class=\"btn btn-medium btn-grey btn-radius\" href=\"http:\/\/adclub.org\/event-2238443\">Register Here<\/a><br \/>\n<div class=\"gap\" style=\"line-height: 20px; height: 20px;\"><\/div>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner]<div class=\"gap\" style=\"line-height: 50px; height: 50px;\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/1&#8243;][vc_column_text css=&#8221;.vc_custom_1446218989260{padding: 15px !important;background-color: #ff671f !important;}&#8221;]<\/p>\n<h3><span style=\"color: #ffffff;\"><strong>Location<\/strong><\/span><\/h3>\n<p>[\/vc_column_text][vc_gmaps link=&#8221;#E-8_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&#8221; size=&#8221;300&#8243;][vc_column_text css=&#8221;.vc_custom_1462293524319{padding: 15px !important;background-color: #f7f7f7 !important;}&#8221;]<\/p>\n<h4 style=\"text-align: center;\">Allen &amp; Gerritsen<br \/>\n2 Seaport Ln<br \/>\nBoston, MA 02210<\/h4>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text]<\/p>\n<p>Questions? <em>Contact <a href=\"mailto:molly@adclub.org\">Molly Sullivan<\/a><\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"course-date\">June 15 &#8211; August 10, 2016<\/span><br \/>\nThe industry has radically changed in the last five years. The big idea is no longer just about creating something that fits in a box. It\u2019s about making new boxes to create the stories and experiences that make a positive impact in the world.<\/p>\n","protected":false},"author":2,"featured_media":270,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false},"categories":[10,1],"tags":[],"class_list":["post-409","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-past","category-uncategorized","category-10","category-1","description-off"],"featured_image_src":"https:\/\/events.theadclub.org\/pd\/wp-content\/uploads\/sites\/35\/2015\/11\/creativeconcepts.png","featured_image_src_square":"https:\/\/events.theadclub.org\/pd\/wp-content\/uploads\/sites\/35\/2015\/11\/creativeconcepts.png","author_info":{"display_name":"The Ad Club","author_link":"https:\/\/events.theadclub.org\/pd\/author\/theadclub\/"},"_links":{"self":[{"href":"https:\/\/events.theadclub.org\/pd\/wp-json\/wp\/v2\/posts\/409","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/events.theadclub.org\/pd\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/events.theadclub.org\/pd\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/events.theadclub.org\/pd\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/events.theadclub.org\/pd\/wp-json\/wp\/v2\/comments?post=409"}],"version-history":[{"count":0,"href":"https:\/\/events.theadclub.org\/pd\/wp-json\/wp\/v2\/posts\/409\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/events.theadclub.org\/pd\/wp-json\/wp\/v2\/media\/270"}],"wp:attachment":[{"href":"https:\/\/events.theadclub.org\/pd\/wp-json\/wp\/v2\/media?parent=409"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/events.theadclub.org\/pd\/wp-json\/wp\/v2\/categories?post=409"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/events.theadclub.org\/pd\/wp-json\/wp\/v2\/tags?post=409"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}