{"id":287,"date":"2016-09-06T19:51:59","date_gmt":"2016-09-06T19:51:59","guid":{"rendered":"https:\/\/theadclub.org\/theadclub-2\/?p=287"},"modified":"2016-09-26T13:44:46","modified_gmt":"2016-09-26T13:44:46","slug":"culp-emily","status":"publish","type":"post","link":"https:\/\/events.theadclub.org\/mid2018\/2016\/09\/06\/culp-emily\/","title":{"rendered":"Emily Culp"},"content":{"rendered":"<div class=\"wpb_row wf-container\" style=\"margin-top: 0px;margin-bottom: 0px\" >\n\t<div class=\"vc_col-sm-12 wpb_column column_container \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"gap\" style=\"line-height: 25px; height: 25px;\"><\/div>\n\n\t\t<\/div> \n\t<\/div> \n<\/div><div class=\"stripe stripe-style-4\" style=\"background-color: #ffffff;background-position: bottom;background-repeat: no-repeat;background-attachment: scroll;background-size: auto;padding-top: 40px;padding-bottom: 40px;margin-top: 0px;margin-bottom: 0px\"><div class=\"wpb_row wf-container\" style=\"\" >\n\t<div class=\"vc_col-sm-12 wpb_column column_container \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t<div class=\"wpb_text_column wpb_content_element \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<h1 style=\"text-align: center;\"><span style=\"color: #ff6633;\">Emily Culp<\/span><\/h1>\n<h4 style=\"text-align: center;\"><span style=\"color: #ff6633;\">Chief Marketing Officer, <\/span><\/h4>\n<h4 style=\"text-align: center;\"><span style=\"color: #ff6633;\">Keds<\/span><\/h4>\n\n\t\t<\/div> \n\t<\/div> \n\t\t<\/div> \n\t<\/div> \n<\/div><\/div><div class=\"stripe stripe-style-5\" style=\"background-color: #eeeeee;background-position: top;background-repeat: no-repeat;background-attachment: scroll;background-size: auto;padding-top: 40px;padding-bottom: 40px;margin-top: 0px;margin-bottom: 45px\"><div class=\"wpb_row wf-container\" style=\"\" >\n\t<div class=\"vc_col-sm-8 wpb_column column_container \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t<div class=\"wpb_video_widget wpb_content_element\">\n\t\t<div class=\"wpb_wrapper\"><div class=\"wpb_video_wrapper\"><iframe loading=\"lazy\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/RHwO9sjjYQQ?feature=oembed\" frameborder=\"0\" allowfullscreen><\/iframe><\/div>\n\t\t<\/div> \n\t<\/div> \n\t\t<\/div> \n\t<\/div> \n\n\t<div class=\"vc_col-sm-4 wpb_column column_container \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"gap\" style=\"line-height: 25px; height: 25px;\"><\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<h3 style=\"text-align: center;\"><span style=\"color: #000000;\"><strong>The New Rules of Engagement<\/strong><\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\">Today, we are striving to deliver ads that are relevant, engaging and even interactive. Successful campaigns offer an experience that users genuinely want to engage with and share. Our panel will discuss what\u2019s happening in new and emerging media that increases engagement and will offer examples of how they are leveraging new technology and platforms. \u00a0<\/span>\n\t\t<\/div> \n\t<\/div> \n<div class=\"gap\" style=\"line-height: 25px; height: 25px;\"><\/div>\n\n\t\t<\/div> \n\t<\/div> \n<\/div><\/div><div class=\"wpb_row wf-container\" style=\"margin-top: 0px;margin-bottom: 0px\" >\n\t<div class=\"vc_col-sm-3 wpb_column column_container \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t<div class=\"wpb_single_image wpb_content_element vc_align_center\">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/events.theadclub.org\/mid2018\/wp-content\/uploads\/sites\/61\/2016\/09\/emily-culp-Cropped.jpg\" class=\" vc_box_border_grey attachment-medium\" alt=\"\" srcset=\"https:\/\/events.theadclub.org\/mid2018\/wp-content\/uploads\/sites\/61\/2016\/09\/emily-culp-Cropped.jpg 300w, https:\/\/events.theadclub.org\/mid2018\/wp-content\/uploads\/sites\/61\/2016\/09\/emily-culp-Cropped-150x150.jpg 150w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\n\t\t<\/div> \n\t<\/div> \n\t\t<\/div> \n\t<\/div> \n\n\t<div class=\"vc_col-sm-9 wpb_column column_container \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t<div class=\"wpb_text_column wpb_content_element \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<h2><span style=\"color: #ff6633;\">About\u00a0Emily Culp<\/span><\/h2>\n\n\t\t<\/div> \n\t<\/div>\n<div class=\"gap\" style=\"line-height: 25px; height: 25px;\"><\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<p class=\"p1\">Emily is the CMO of Keds, a division of Wolverine Worldwide, the world\u2019s leading maker of casual, work, outdoor, athletic and children\u2019s footwear.<\/p>\n<p class=\"p1\">Emily is an innovative Omni-Channel Marketing Executive who combines digital (eCommerce, mobile, social etc.) and traditional (retail,TV, print &amp; CRM) marketing strategies for major consumer brands: Keds, Rebecca Minkoff, Unilever &amp; Clinique in order to build &amp; lead strong global teams, develop new revenue streams and implement new processes in order to deliver measurable results and revenue.<\/p>\n<p class=\"p1\">Emily uniquely combines integrated marketing experience from WW agencies (Ogilvy, Digitas etc.) with client-side experience at Keds, Estee Lauder Co., Unilever and Rebecca Minkoff.<\/p>\n\n\t\t<\/div> \n\t<\/div> \n\t\t<\/div> \n\t<\/div> \n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Chief Marketing Officer,<br \/>Keds<\/p>\n","protected":false},"author":2,"featured_media":288,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"ngg_post_thumbnail":0,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-speaker"],"featured_image_src":"https:\/\/events.theadclub.org\/mid2018\/wp-content\/uploads\/sites\/61\/2016\/09\/emily-culp-Cropped.jpg","featured_image_src_square":"https:\/\/events.theadclub.org\/mid2018\/wp-content\/uploads\/sites\/61\/2016\/09\/emily-culp-Cropped.jpg","author_info":{"display_name":"The Ad Club","author_link":"https:\/\/events.theadclub.org\/mid2018\/author\/theadclub\/"},"_links":{"self":[{"href":"https:\/\/events.theadclub.org\/mid2018\/wp-json\/wp\/v2\/posts\/287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/events.theadclub.org\/mid2018\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/events.theadclub.org\/mid2018\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/events.theadclub.org\/mid2018\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/events.theadclub.org\/mid2018\/wp-json\/wp\/v2\/comments?post=287"}],"version-history":[{"count":0,"href":"https:\/\/events.theadclub.org\/mid2018\/wp-json\/wp\/v2\/posts\/287\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/events.theadclub.org\/mid2018\/wp-json\/wp\/v2\/media\/288"}],"wp:attachment":[{"href":"https:\/\/events.theadclub.org\/mid2018\/wp-json\/wp\/v2\/media?parent=287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/events.theadclub.org\/mid2018\/wp-json\/wp\/v2\/categories?post=287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/events.theadclub.org\/mid2018\/wp-json\/wp\/v2\/tags?post=287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}