{"id":257,"date":"2016-08-30T12:56:39","date_gmt":"2016-08-30T12:56:39","guid":{"rendered":"https:\/\/theadclub.org\/mid2016\/?p=257"},"modified":"2016-09-26T14:50:07","modified_gmt":"2016-09-26T14:50:07","slug":"ledner-nicholas","status":"publish","type":"post","link":"https:\/\/events.theadclub.org\/mid2016\/2016\/08\/30\/ledner-nicholas\/","title":{"rendered":"Nicholas Ledner"},"content":{"rendered":"<div class=\"wpb_row wf-container\" style=\"margin-top: 0px;margin-bottom: 0px\" >\n\t<div class=\"vc_col-sm-12 wpb_column column_container \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"gap\" style=\"line-height: 25px; height: 25px;\"><\/div>\n\n\t\t<\/div> \n\t<\/div> \n<\/div><div class=\"stripe stripe-style-4\" style=\"background-color: #ffffff;background-position: bottom;background-repeat: no-repeat;background-attachment: scroll;background-size: auto;padding-top: 40px;padding-bottom: 40px;margin-top: 0px;margin-bottom: 0px\"><div class=\"wpb_row wf-container\" style=\"\" >\n\t<div class=\"vc_col-sm-12 wpb_column column_container \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t<div class=\"wpb_text_column wpb_content_element \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<h1 style=\"text-align: center;\"><span style=\"color: #ff6633;\">Nicholas Ledner<\/span><\/h1>\n<h4 style=\"text-align: center;\"><span style=\"color: #ff6633;\">Digital Knowledge, <\/span><\/h4>\n<h4 style=\"text-align: center;\"><span style=\"color: #ff6633;\">UNICEF<\/span><\/h4>\n\n\t\t<\/div> \n\t<\/div> \n\t\t<\/div> \n\t<\/div> \n<\/div><\/div><div class=\"stripe stripe-style-5\" style=\"background-color: #eeeeee;background-position: top;background-repeat: no-repeat;background-attachment: scroll;background-size: auto;padding-top: 40px;padding-bottom: 40px;margin-top: 0px;margin-bottom: 45px\"><div class=\"wpb_row wf-container\" style=\"\" >\n\t<div class=\"vc_col-sm-8 wpb_column column_container \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t<div class=\"wpb_video_widget wpb_content_element\">\n\t\t<div class=\"wpb_wrapper\"><div class=\"wpb_video_wrapper\"><iframe loading=\"lazy\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/mzWPXTRyznk?feature=oembed\" frameborder=\"0\" allowfullscreen><\/iframe><\/div>\n\t\t<\/div> \n\t<\/div> \n\t\t<\/div> \n\t<\/div> \n\n\t<div class=\"vc_col-sm-4 wpb_column column_container \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"gap\" style=\"line-height: 25px; height: 25px;\"><\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<h3 style=\"text-align: center;\"><span style=\"color: #000000;\"><strong>UNICEF: No Bedtime Story<\/strong><\/span><\/h3>\n<p>&nbsp;<\/p>\n<p class=\"p1\"><span class=\"s1\">The Cannes Lion Grand Prix for Good winning animation series, \u2018Unfairy Tales\u2019, depicts the heartbreaking plight of Syrian refugees through the eyes of children. The true stories bring to life the horrors the children are escaping, and the danger and uncertainty they face. It\u2019s impossible to be unaffected by the \u2018tales\u2019.\u00a0<span class=\"Apple-converted-space\">Nicholas Ledner,<\/span>\u00a0UNICEF and Steve Larkin, 180LA will share the story behind the campaign and discuss its effectiveness at promoting positive perceptions of the millions of refugee children around the world. #actofhumanity\u00a0<\/span><\/p>\n\n\t\t<\/div> \n\t<\/div> \n<div class=\"gap\" style=\"line-height: 25px; height: 25px;\"><\/div>\n\n\t\t<\/div> \n\t<\/div> \n<\/div><\/div><div class=\"wpb_row wf-container\" style=\"margin-top: 0px;margin-bottom: 0px\" >\n\t<div class=\"vc_col-sm-3 wpb_column column_container \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t<div class=\"wpb_single_image wpb_content_element vc_align_center\">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/events.theadclub.org\/mid2016\/wp-content\/uploads\/sites\/47\/2016\/08\/nicholas-ledner-hs-final-300x300.jpg\" class=\" vc_box_border_grey attachment-medium\" alt=\"\" srcset=\"https:\/\/events.theadclub.org\/mid2016\/wp-content\/uploads\/sites\/47\/2016\/08\/nicholas-ledner-hs-final-300x300.jpg 300w, https:\/\/events.theadclub.org\/mid2016\/wp-content\/uploads\/sites\/47\/2016\/08\/nicholas-ledner-hs-final-150x150.jpg 150w, https:\/\/events.theadclub.org\/mid2016\/wp-content\/uploads\/sites\/47\/2016\/08\/nicholas-ledner-hs-final.jpg 600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\n\t\t<\/div> \n\t<\/div> \n\t\t<\/div> \n\t<\/div> \n\n\t<div class=\"vc_col-sm-9 wpb_column column_container \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t<div class=\"wpb_text_column wpb_content_element \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<h2><span style=\"color: #ff6633;\">About Nicholas Ledner<\/span><\/h2>\n\n\t\t<\/div> \n\t<\/div>\n<div class=\"gap\" style=\"line-height: 25px; height: 25px;\"><\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element \">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<p class=\"p1\"><span class=\"s1\">Nicholas Ledner is a social media marketing professional and creative who has spent the past 6 years with UNICEF heavily invested in the following:<span class=\"Apple-converted-space\">\u00a0 <\/span>creating and bringing high quality ideas to life for UNICEF social media channels that generate significant earned media, break records, and win awards; collaborating with UNICEF offices globally (and production companies) to create high performing online content and interactive experience, partnering with countless agencies, artists, academics, influencers, and companies for initiatives that help procure new social fan bases; helping to substantially grow global social media communities through new creative approaches and strategic outreach strategies, devising &amp; supporting the creation of social media campaigns with low budgets, executing smart approaches to social media plans and buys (such as FB &amp; Twitter ads), and utilizing social media tools to leverage new forms of data and insights.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">He ensures value with each new project taken on, maximizing ROI under fast moving circumstances.<span class=\"Apple-converted-space\">\u00a0 <\/span>He also manages a global internal knowledge sharing community, Digital Labs, focused on social media and online content at UNICEF where he: creates training materials, devises and executes webinars, writes <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Since the age of 16, Nicholas has been interested in advertising, having interned for his cousin\u2019s agency, 22 Squared, based in Atlanta GA.<span class=\"Apple-converted-space\">\u00a0 <\/span>He graduated with a degree in advertising from the University of Georgia and has been working in New York for the past 7 years.<span class=\"Apple-converted-space\">\u00a0 <\/span>He likes to travel, visit the beach, and play sports.<span class=\"Apple-converted-space\">\u00a0 <\/span>He also has worked and gone on missions to places like:<span class=\"Apple-converted-space\">\u00a0 <\/span>Iraq, Burundi, Namibia, Jamaica, Tanzania, Zimbabwe, Kenya, South Africa, and more.\u00a0<\/span><\/p>\n\n\t\t<\/div> \n\t<\/div> \n\t\t<\/div> \n\t<\/div> \n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Digital Knowledge,<br \/>UNICEF<\/p>\n","protected":false},"author":2,"featured_media":258,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"ngg_post_thumbnail":0,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-257","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-speaker"],"featured_image_src":"https:\/\/events.theadclub.org\/mid2016\/wp-content\/uploads\/sites\/47\/2016\/08\/nicholas-ledner-hs-final.jpg","featured_image_src_square":"https:\/\/events.theadclub.org\/mid2016\/wp-content\/uploads\/sites\/47\/2016\/08\/nicholas-ledner-hs-final.jpg","author_info":{"display_name":"The Ad Club","author_link":"https:\/\/events.theadclub.org\/mid2016\/author\/theadclub\/"},"_links":{"self":[{"href":"https:\/\/events.theadclub.org\/mid2016\/wp-json\/wp\/v2\/posts\/257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/events.theadclub.org\/mid2016\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/events.theadclub.org\/mid2016\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/events.theadclub.org\/mid2016\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/events.theadclub.org\/mid2016\/wp-json\/wp\/v2\/comments?post=257"}],"version-history":[{"count":0,"href":"https:\/\/events.theadclub.org\/mid2016\/wp-json\/wp\/v2\/posts\/257\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/events.theadclub.org\/mid2016\/wp-json\/wp\/v2\/media\/258"}],"wp:attachment":[{"href":"https:\/\/events.theadclub.org\/mid2016\/wp-json\/wp\/v2\/media?parent=257"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/events.theadclub.org\/mid2016\/wp-json\/wp\/v2\/categories?post=257"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/events.theadclub.org\/mid2016\/wp-json\/wp\/v2\/tags?post=257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}