Matt Murphy

Partner and Executive Creative Director, 72andSunny Los Angeles

Matt pushes the creative limits of 72andSunny by helping lead our commitment to experimentation with art, technology, and entertainment. He’s a born tinkerer, and is always looking for new ways to create opportunities with all of our brand partners. Matt’s passion for partnership has produced unlikely collaborations, including rallying millions of girls to code holiday trees on the White House’s lawn, creating a dual-screen game that turned users’ phones into lightsabers, and promoting a fake athlete to be a company’s “MFCEO.” In his spare time, he’s been known to start various street art and/or guerrilla performance art projects—but that’s a conversation for another time.