{"id":872,"date":"2021-04-01T20:57:19","date_gmt":"2021-04-01T20:57:19","guid":{"rendered":"https:\/\/theadclub.org\/cmo\/?p=872"},"modified":"2021-08-19T14:56:14","modified_gmt":"2021-08-19T14:56:14","slug":"boston-beer-co","status":"publish","type":"post","link":"https:\/\/events.theadclub.org\/cmo\/boston-beer-co\/","title":{"rendered":"Boston Beer Co."},"content":{"rendered":"<h3><span style=\"color: #f78f1e;\">Lesya Lysyj<br \/>\n<\/span>Chief Marketing Officer<br \/>\nBoston Beer Co.<\/h3>\n<p><a href=\"https:\/\/events.theadclub.org\/cmo\/wp-content\/uploads\/sites\/3\/2021\/03\/Lesya-Profile-Pic.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-873 alignleft\" src=\"https:\/\/events.theadclub.org\/cmo\/wp-content\/uploads\/sites\/3\/2021\/03\/Lesya-Profile-Pic-300x300.jpg\" alt=\"\" width=\"274\" height=\"274\" srcset=\"https:\/\/events.theadclub.org\/cmo\/wp-content\/uploads\/sites\/3\/2021\/03\/Lesya-Profile-Pic-300x300.jpg 300w, https:\/\/events.theadclub.org\/cmo\/wp-content\/uploads\/sites\/3\/2021\/03\/Lesya-Profile-Pic-150x150.jpg 150w, https:\/\/events.theadclub.org\/cmo\/wp-content\/uploads\/sites\/3\/2021\/03\/Lesya-Profile-Pic-220x220.jpg 220w, https:\/\/events.theadclub.org\/cmo\/wp-content\/uploads\/sites\/3\/2021\/03\/Lesya-Profile-Pic.jpg 500w\" sizes=\"auto, (max-width: 274px) 100vw, 274px\" \/><\/a><\/p>\n<p>Lesya Lysyj joined the Company as Chief Marketing Officer in April 2019. Ms. Lysyj has nearly 30 years of marketing experience in the food and beverage industry. Prior to joining Boston Beer, she served as President U.S. (Sales and Marketing) for Welch\u2019s Foods, based in Concord, Massachusetts from September 2017 to April 2019. From 2013 to 2015, she served as President North America of Weight Watchers International. She was Chief Marketing Officer for Heineken USA, headquartered in New York City, from 2011 to 2013. Prior to that, she held a number of positions with Kraft Foods from 1990 to 2011, including positions as Vice President Marketing, Confectionary and Executive Vice President of Marketing, Cadbury.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Join us on Thursday, August 6th, for a Virtual CMO Breakfast with David Thuma, EVP and Chief Marketing Officer, PNC Bank. Sponsored by effectv. <\/p>\n","protected":false},"author":2,"featured_media":874,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[3,5,10,11,17],"tags":[],"class_list":["post-872","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boston","category-past-boston-speakers","category-past-brands","category-past-events","category-past-speakers"],"featured_image_src":"https:\/\/events.theadclub.org\/cmo\/wp-content\/uploads\/sites\/3\/2021\/03\/BBCo-1024x576-1-600x400.jpg","featured_image_src_square":"https:\/\/events.theadclub.org\/cmo\/wp-content\/uploads\/sites\/3\/2021\/03\/BBCo-1024x576-1-600x576.jpg","author_info":{"display_name":"The Ad Club","author_link":"https:\/\/events.theadclub.org\/cmo\/author\/theadclub\/"},"_links":{"self":[{"href":"https:\/\/events.theadclub.org\/cmo\/wp-json\/wp\/v2\/posts\/872","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/events.theadclub.org\/cmo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/events.theadclub.org\/cmo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/events.theadclub.org\/cmo\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/events.theadclub.org\/cmo\/wp-json\/wp\/v2\/comments?post=872"}],"version-history":[{"count":0,"href":"https:\/\/events.theadclub.org\/cmo\/wp-json\/wp\/v2\/posts\/872\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/events.theadclub.org\/cmo\/wp-json\/wp\/v2\/media\/874"}],"wp:attachment":[{"href":"https:\/\/events.theadclub.org\/cmo\/wp-json\/wp\/v2\/media?parent=872"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/events.theadclub.org\/cmo\/wp-json\/wp\/v2\/categories?post=872"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/events.theadclub.org\/cmo\/wp-json\/wp\/v2\/tags?post=872"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}