1/22 CMO Breakfast with:

Hasbro

About Ginny McCormick

VP Integrated Media & Promotions

As VP Integrated Media & Promotions for Hasbro, Ginny McCormick is responsible for delivering breakthrough creative and measurable results across digital platforms. Accomplished in leveraging digital platforms and new technologies to create products and marketing that resonates with youth and adult consumer segments, she has a long history of working with CPG Brands. Recent wins include creating new ways to connect digital engagement to physical retail sales, generating financial savings by mining analytics, and simultaneous brand launch across owned, earned, & paid channels globally in 20+ markets.