4/28 CMO Breakfast with:

Drizly

About Cory

Cory Rellas is the COO of Drizly, Inc., the technology company powering a superior shopping experience for beer, wine and liquor. Rellas joined Drizly full time in Dec 2013 as its third full-time employee and was instrumental in laying the foundation on how Drizly operates today. 

Rellas is responsible for crafting Drizly’s business strategy, from expansion and strategic partnerships, to fundraising and recruitment of top-tier talent. Under Rellas’ direction, Drizly raised $4.8 million in funding, expanded from one to 12 major metropolitan markets, grew from three to 33 full-time employees, and delivered hundreds of thousands of deliveries across the country.

Before Drizly, Rellas served as an associate for Sankaty Advisors, the credit affiliate of Bain Capital. While at Sankaty, Rellas focused on high yield and distressed investments as well as working with middle market companies in turn around and growth situations.

Rellas attended University of Notre Dame where he earned his Bachelor of Business Administration (BBA) in Finance, and was a four-year monogram award winner and captain of the Men’s Varsity Soccer Team.

About Mike

Michael DiLorenzo is the senior vice president of marketing for Drizly, Inc. DiLorenzo joined Drizly from online retailer Rue La La, where he was a vice president in the marketing group, focused on audience development through social media and content marketing, new technologies and analytics.

Reporting to founder and CEO Nick Rellas, DiLorenzo provides strategy and oversight of all marketing opportunities, including the critical areas of customer acquisition and performance marketing channels; direct and database marketing; contact strategy; social media and content marketing; advertising; activation, retention and loyalty; public relations; user experience; analytics; and events.

Prior to Rue La La, DiLorenzo was a senior director at the National Hockey League, where he formed the League’s social media marketing department and strategy. DiLorenzo established the NHL’s presence on Twitter and Facebook, growing both into substantial sources of incremental revenue from partnership marketing and direct-to-consumer products, and a key device for driving tune-in and downloads.

For his work, DiLorenzo was named to PR Week’s prestigious “40 Under 40” list in 2010, and was featured in the book “Empowered” by Josh Bernoff, senior vice president of idea development for marketing professionals at Forrester Research. During his time at the NHL, the League’s work in social media marketing was also honored by the 2011 Webby Awards and the 2011 Sports Media Marketing Awards.

Before the NHL, DiLorenzo held managing director and other senior client management positions at Boston-area public relations agencies servicing entrepreneurial technology companies.