3/27/13 CMO Breakfast with:

Staples

In just 25 years Staples has grown to be a $25 Billion company and recognizes that with the changing marketplace, Staples must evolve to achieve new levels of success and growth. Join Steve Fund SVP, Global Marketing as he talks about how the Staples brand is evolving beyond office supplies and beyond North America, how the company is bringing easy in new ways to its customers and shows how the new brand is coming to life.

 

About Steve Fund

 

Steve Fund assumed the newly created role of SVP, Global Marketing in July 2010. Partnering with leadership across the company, Steve is responsible for the strategic and creative aspects of Staples’ brand marketing globally as we look to unite all of our businesses under a single global brand.

Steve came to Staples with more than 20 years of marketing and strategy experience, having joined from P&G where he was the Global Marketing Director for Gillette’s Male systems business. Previously, he served as VP of Brand Management at Lycos, Inc., a global internet company. Earlier in his career he held various brand management leadership roles at Pepsi-Cola Company and was a consultant at McKinsey & Company.